Laguna Greenworks

Laguna Greenworks needed more than just a catalog. They wanted a site that reflected their values (sustainability, green alternatives) and worked as a high-trust buying channel for business & commercial customers.

We built a system with:

Clear product categorization and filtering so buyers can browse by product type (hand dryers, air treatment, floor care), power requirements, features like HEPA filters, finishes, etc. The “Top Sellers” section helps highlight what customers are likely to want.

Strong sustainability messaging built into product descriptions (energy efficiency, reduced waste vs paper/plastic, etc.), so the environmental benefits are easy to see without hiding behind fine print.

Transparent contact & distribution info, including regional locations, phone numbers, email, and online account creation, so customers feel confident doing business, especially in B2B/commercial settings.

Professional ecommerce UX — product browsing pages with images, MSRP pricing, product options (voltage, finishes, special images/paint), a store/cart interface, and admin tools. The design is clean & functional, emphasizing product specs and their green credentials.

What makes this more than a off-the-shelf site is how much custom detail is presented per product (e.g. multiple models with variable finishes/voltages, HEPA options), how the sustainability positioning is built in, and how trust and distributor relationships are showcased (Master Distributor statuses, regional servicing). It’s a site that sells but also educates and aligns with buyer values, not just pushes items.